The term street credibility was made popular by 9ice and 2face back
in the days when 9ice still had it going for him in music. Street
credibility in music basically means being accepted wholly as an artist
by the streets and its people. In mainstream music in Nigeria today,
this is kind of the most difficult acceptance to have. Being super
popular has not translated to street cred for most Nigerian artists. Ask
an average street boy if he knows Tiwa Savage and you might just get a
‘NO’ for an answer. But try asking him if he knows Olamide (Badoosneh),
and you will most assuredly get a ‘YES’.
Olamide: Olamide has managed to appeal to all kinds of
music audience there is in Nigeria. The street knows Olamide just as
much as he’s known by the ‘tush’ people. This isn’t a coincidence at
all. You can feel the street vibes in all Olamide’s song, you can
equally get the feel good dance vibes. Other artists have identified
this part of him, hence the reason he’s one of the most featured artists
in Nigerian presently.
Phyno: Phyno took the whole country by storm just as
Da Grin did by being to Igbo speaking people what Da Grin is to Yoruba
speaking people. Phyno successfully broke into the western market with a
collaboration with Olamide. That turned out to be the collaboration
that calved a niche for him as rapper the hood wants to listen to.
Lil Kesh: Lil Kesh made the ‘Shoki’ dance and beat
popular. You can’t mention ‘shoki’ today and leave his name out. Being
an integral part of the YBNL set up, one can easily say Olamide has had a
lot of input into why he appeals to the street.
A Computer Science Student, Writer, Serial Entreprenuer with love for infotech.
Editor-In-Chief and Director of Brand NewsReportage.com.ng
0 comments:
Post a Comment